OUR WORK:

• BUSINESS   ADVISORY

• INFORMATION   TECHNOLOGY

• STRATEGIC    MARKETING

• SUNOCO

• ATWATER KENT

• BURNER TIP

• PARTS AND    LABOR

• PHL

• CLIENTS

PHILADELPHIA GAS WORKS
parts and labor plan:


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PGW offers the Parts and Labor Plan as part of its mission to provide economical and reliable services to clients.  This plan guarantees subscribers repairs on their gas appliances at a price they can afford, therefore establishing the Parts and Labor Plan as an integral piece of PGW’s overall services package.  PGW hired MFR to provide the creative concepts and graphic design work behind the 2009 Parts and Labor Campaign.  To do this, MFR developed multiple designs that effectively communicated the extraordinary value of the Parts and Labor Campaign, ultimately providing PGW with the marketing materials necessary to make an impact with the clients it serves.  MFR was responsible for designing of the following materials:

• Brochure: An original full-color brochure with matching mailing    envelope that gave prices for various service options under the    Parts and Labor Plan as well as instructions for how to sign up.
• Poster: To raise the public profile and spread the information of    the campaign, MFR designed a full-color poster to display the    details of the Parts and Labor Plan in public locations.
• Poster Tabletop: To distribute the Parts and Labor Plan    marketing materials in an eye-catching fashion while making a    strong visual impact, MFR designed a poster tabletop to aid in the    dissemination of informational brochures.